About Us
About Us
Sara Stace
Sara Stace is a city strategist, Architect and transport planner focused on how people move through and experience cities. She has advised all levels of government on how cities move and function, bringing a systems lens to the decisions shaping our streets. With three decades of experience, she is known for turning complex problems into clear, practical insights that get implemented.
Phil Latz
Phil Latz has had a lifetime involvement in many aspects of cycling. He started racing at age 10 and a decade later raced internationally including a season for a team based in France.
In 1989 he and his wife co-founded Bicycling Australia magazine, which was followed by Mountain Biking Australia, Bicycling Trade, Bicycling YearBook, Triathlon Sports, Where to Ride Cycling Guidebooks, the Bicycling Australia Show, Where to Bike LLC (USA) and a range of other activities.
Phil sold the media business after 25 years and then focused upon advocacy, helping to set up We Ride Australia and co-founding World Bicycle Relief Australia.
In 2019 he co-founded a new media company that published The Latz Report newsletter, and the Micromobility Report newsletter until December 2024 and still publishes The Latz Report YearBook for the bicycle trade.
In 2020 Phil established Latz Business Coaching, through which he coaches bicycle business owners across Australia and NZ plus business owners from other industries.
Phil has co-founded two annual charity rides, has served on the board of Bicycle Industries Australia (BIA), spent seven years on the Active Transport Reference Group for his home city and consulted to a wide range of cycling related organisations.
In 2025 Phil joined the AICD then studied and qualified as a Graduate of the Australian Institute of Company Directors (GAICD).
Today, Phil is passionate about making Australia a better place for his grandkids to ride bikes.
He still rides frequently and expects to have bicycle wheels fitted to his coffin.